With advent of Google plus, Google fired in all cylinders to grasp its deserved space in social networking arena. One such strong initiative by Google is the inclusion of authorship information like image,name and link from Google plus in search engine results.
From now on Google search results would also show the name and image of blog authors in the search results. Previously the process was a lengthy and a bit confusing one but Google came out with a simple solution that ensures even a non-programmer can effectively add the authorship information to his blog to be seen by everyone across the internet. In simpler terms you can see something like this,
Now you desperately want to add the same stuff to your site, I guess. So without further due lets start and understand the method with stepwise instructions,
Adding authorship information includes two steps,
- Adding a link from your website to Google profile
- A back link to from Google profile to your website
Let’s see it in a bit detail,
1. Adding link from your website to Google profile
In the first step, you need to add a link from each and every post to your Google profile, don’t worry it’s simple. It’s just to inform Google that you’re the owner of the content placed on your site. For this you need a Google profile. If you’re using any of the Google products (gmail, Google+, adsense, picasa, YouTube etc) then you must be having a Google profile, so don’t worry. Just go and login to plus.google.com, add a nice profile image, if absent and copy the URL to your notepad. Remove any /posts or /about that’s appended to the copied URL.
Now look at this code
<a href=”your-plus.google.com-profile-url-here?rel=author”>Catch me at Google+</a>
Just place your Google plus profile URL above leaving rest of the syntax untouched. However you can place anything in place of ‘Catch me at Google+’, just make sure that you add ‘+’ either as a suffix or prefix to the anchor text i.e either +I’m here or I’m here+. Actually this is not mandatory but Google directs users to follow this syntax so we should abide this, right?
Now the question is how to add this code to your webpage.
If you own a website then you can add this code to the header or the footer section of the webpage. WordPress users can append this code to the top or at the bottom of the loop-single.php page located at wordpress/wp-content/themes/theme name/loop-single.php.
If you’re having a website with multiple bloggers then add this info to the author info below the blog content. This ensures that Google correctly marks each blog to the original author. However the alternate way, though a bit long is to add this code to the /author/author-page.php, as commonly found in websites.
Now you should tell Google that the Google plus account to which you have provided the link belongs solely to you. This is a simple step wherein you have to go to your plus.google.com and click on edit profile to see a link option at the mid-right side of your page. Just go and add your website’s homepage URL like www.yourRavi.com and you’re done.
As I have already added my site, its displaying below Links. You can add using the custom link option.
That’s all. Your profile should start appearing on Google search results from next visit of search engines. One important thing to note is that, Google shows the authorship information and image for selected sites only and this service has not been rolled out in full force. So your authorship information may take some time to appear in search results but once your website performance improves, you’ll definitely be visible in search results fairly regularly.
I hope, with this tutorial you’ll succeed in displaying your image and name alongside your blog in search engine results.