What is the first thing that comes to your mind when you hear the word web 3.0? For someone who is not so tech-savvy or unaware of the World Wide Web, it is simply something connected to the web. Despite spending hours and hours over the internet, most people are not aware of the evolution which World Wide Web has been through over the past few decades. To know the details clearly, let us first put some light on the glorious initial days of the World Wide Web evolution.
The humble beginning was seen with the arrival of web 1.0. That was the time when the entire idea of browsing Internet was limited to certain places and only to few very technical people. For example, if someone was looking for ‘Designer Shoes Online’ in web 1.0 era, then he has to literally search for it. In the results page links to only few sites in which the content or the product was available would appear. In short, the search results were not very helpful and the user did not have anyone to get second opinion from. This meant the information flow was from one end only and that was from the site owners. The users had no place to share their know-how or cross-check the information either.
Then come web 2.0 which changed the entire picture of information movement over the web. Now when someone searched for ‘Designer Shoes Online’, he started getting all kinds of results starting from online portals to social media mentions. For taking a better informed decision, the buyer now has the option to contact and ask people over various social media platforms like Facebook, Twitter, etc. Also, the demographic search got better and hence users were really getting benefited by using the search engine. This means that the information flowed from both ends in web 2.0. Both the user and site owners made the picture complete. Web 2.0 was often addressed as people power. However, even web 2.0 has its set of limitations. The information available was very much scattered and therefore people often tend to get lost in that. A person looking for ‘Designer Shoes in Delhi’ was getting links to some Chicago based company in the first page of search engine results. Now this was not at all organized and intelligent. Information over the internet should be available in a structured format so that everyone will be able to properly make use of that. This called for another revolutionary concept of semantic web in the form of web 3.0.
Web 3.0 is what future is and the core of its mechanism lies in presenting a customer with what exactly he is looking for. The best example of web 3.0 is Flipkart, as the online portal has implemented the latest technology– in their website. A person who has an account in Flipkart browses through many products. For example, if he is a music lover, then he obviously browses through music related products. Flipkart keeps a note on that and when next time this person logs in the site, Flipkart offers him suggestions on his choice of music items based on his past searches. This is when a user becomes a buyer and is really happy to find exactly what he is looking for. In short bridging the gap between information and user is what web 3.0 would be doing and in near future anyone can get use this latest technology with just one click.